Michele Pariza Wacek's Articles

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Getting Traffic To Your Site -- How Do You Determine What's the Right Strategy For You? So you're looking for more traffic or visitors to your site. How do you determine the right strategy for you? Here are some questions to ask yourself so you can put together what's right for your specific business. What Marathons Can Teach You About Your Business I finished walking my first marathon in San Diego a week ago. It was the hardest thing I've ever done. But, it was also an amazing accomplishment. More Things Marathons Can Teach You About Your Business I finished walking my first marathon in San Diego a couple of weeks ago. It was the hardest thing I've ever done. But, it was also an amazing accomplishment. Social Networking -- What Is It And Why Your Business Needs It You may have heard these terms bandied about and wondered what exactly they are and (more importantly) what they mean for your business. 5 Ways to Add Your Personality to Your Writing One of the fastest ways to transform your web site and promotional materials into a client magnet is to add your personality. (And yes, even if you're trying to build a business bigger then you personally, you still want to add your personality. People want to do business with people, not faceless, nameless corporations.) 5 Mistakes Biz Owners Make With Their Marketing Wondering why your marketing isn't working all that well? Never fear, help is here. Today, I'll talk about the top 5 marketing mistakes business owners make. How Snorkeling Can Help Your Business Recently I visited Hawaii for the first time. There were a lot of "firsts" on that trip, including snorkeling. Luckily, the friends I was with had snorkeled before and were able to give me some advice. The most important advice was "relax." So, what does this have to do with your business? Sometimes you need to relax in your business as well. What Dead Fish Have To Do With Your Business While on a recent trip, I got a call from my pet sitter. All my fish died. Actually nearly everything in my salt water aquarium died. So what, I can hear you asking, does any of this have to do with your business? Well, let me explain. Business Success Strategies -- Get Beyond The Lies to Recovery As a recovering workaholic/perfectionist, not to mention having delusions-of-superhero syndrome, I'm first to tell you the road to recovery isn't easy. But it is worth it. Here are 3 tips to get you started. How to Write Headlines that Get Read But before you start despairing over your headline-writing skills, take heart. There are several "headline types" that have proven to sell products and services over and over again. Below are four of the most powerful and the easiest to implement. Are You Working Yourself Out of Your Business? As entrepreneurs and small business owners, I think one of our biggest challenges is balance. How much time to spend on our business? With our families? Ourselves? And how do we fit it all into the only 24 hours we have? Do you suffer from workaholic/perfectionism/superhero syndrome? Take this short quiz to find out.

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