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George Dodge's Articles

  • Identity Theft And The Internet
    Identity theft is a growing problem that has reached worldwide, astronomical proportions. During 2005, the Federal Trade Commision received 255,565 consumer complaints of identity theft. As of September 25, 2006, there were about 1.19 million identity theft complaints accessible in the Identity Theft Data Clearinghouse. Will you be an identity thiefs next victim?
  • Your Existing Customers Are The Fastest, Easiest Way To Explode Your Profits
    Marketing To Your Present Customers Is The Easiest Way Of Rapidly Expanding Your Profits. After all, they now know you, they have already purchased from you, and if you delivered as promised or over delivered, they already trust you. They are ready to buy again.
  • Compare Credit Cards Easily Online Then Apply For A Credit Card Online For Your Best Deals
    Shopping for a credit card online makes comparing credit card offers simple and easy. One stop credit card sites offer a wide variety of credit card types to compare and choose from then provide direct links so you can apply for a credit card online.
  • The Benefits of a Benefits Driven Headline With Specificity
    Benefits driven headline with specificity, rather than generalities, can often be some of your most powerful headlines drawing your readers into your sales copy.
  • Leveraging Your Assets For Maximum Efficiency and Profits
    "The objective of any sound marketing policy is to get many elements working in concert to produce as many increases in sales and profits as possible. The overall affect of all these increases is far greater than the sum of the parts..." - Bob Serling
  • Small Business Marketing: Reverse the Risk and Watch Your Sales Soar
    Who takes the risk when someone buys your product? You or your customer? If you want to maximize your sales, it better be you!
  • Small Business Marketing: Determining the Lifetime Value of Your Customers
    By understanging the lifetime value of your customers, you can increase your profits significantly by making more and more repeat sales. Additionally, you can significantly improve your customer acquisition rate by offering new prospects much more than your competition offers.
  • Electric Wheelchairs and Power Mobility Scooters Deliver Freedom and Independence to the Handicapped
    Electric wheelchairs and power mobility scooters deliver power mobility to elderly, seriously ill, and disabled individuals. Today, more than ever before, electric wheelchairs and mobility scooters help people, with limited mobility regain their freedom and independence.
  • Highly Targeted Web Traffic - One Key To Making Online Sales!
    There are a number of keys to makeing online sales but one of the most important is the quantity and quality of your targeted website traffic.
  • Residual Income, One Key To Wealth
    This article explores the advantages of earning a residual income over earning a linear income. and how earning a resifual income can lead to accumulating wealth.
  • Do You Know What Your Customer Wants?
    "All of your profits depend on your customer, yet most marketers don't have a real understanding of their customer's wants and desires - Do You Know What Your Customers Want?"
  • The Humble Postcard Is Making A Comeback
    Once lost in the glitter of the dot com era, both online and offline marketers are rediscovering the value of the simple postcard. When used properly, no other marketing tool can compare with postcards.
  • Write Persuasive Copywriting Without the Word "Please."
    The goal of persuasive copywriting is to entice people into trying, buying or supporting whatever it is that you're selling - whether it's a service, product or idea. Here's how...
  • Internet Copywriting - Make Your Offer Irresistible!
    Any offer you make through your Internet copywriting needs to be worth the readers' time. Time is valuable and there is no bigger waste of time - for you as the creator or for your reader - than a worthless offer.
  • Online Copywriting - When Humor Can Hurt!
    Avoid the temptation to be clever or funny at all costs when are providing your own online copywriting. The temptation is a huge one sometimes, but you will be better off without it. Here's why...
  • Web Site Copywriting - The Headline Said What?
    One of the most important aspects of web site copywriting is learning to write good headlines. But what, exactly, is a good headline?
  • Copywriting Basics - Answer the Questions You'd Want Answered
    Anyone can write effective Internet copy. You just have to know a few copywriting basics known to journalists and writers as the 5 W's. Throw one "H" in there and all your copywriting basics are covered. Here's how.
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